TARGET USER

Unmet leisure needs of moms with kids aged 0-3


10,000 mothers with children aged 0-3 in Hounslow


Challenges of Mothers with kids Aged 0-3Our observations at the leisure centre highlighted mothers with strollers, indicating the needs of raising young children and gaps in community leisure services.

Importance of Leisure for MothersResearch shows that mothers have less leisure time than fathers. Although they feel more fulfilled during this time, they also experience more fatigue, stress, and sadness. This highlights the challenge of balancing childcare and personal time, especially for those with children aged 0-3.

Mental Health Issues Among MothersIn the UK, 1 in 5 pregnant and postpartum women face mental health issues like anxiety and depression, particularly among mothers with children aged 0-3. Their changing identity and increased responsibilities make them more susceptible to these problems. Addressing these issues is crucial, as the UK spends £8.1 billion annually on related mental health care.





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