EVALUATION
Understanding User Desirability of a Swap Event
EOI Surveys
To understand if mothers with children aged 0-3 are interested in a swap event, we distributed 100 physical questionnaires in Hounslow.
The responses validated the insight that mothers struggle to prioritize themselves. Toys and children's books will once again serve as a 'Trojan Horse' to help mothers engage in purposeful, guilt-free social leisure activities.